How To Cultivate Brand Advocates Via Social Media (And Why You Should Be...
It’s definitely no secret that social media provides an excellent opportunity for a brand to engage with its customers, potential customers, media, and the business community at large. Whatever stage...
View ArticleHappy Pills vs. The Red Cross
studio m‘s first project: a candy store in Barcelona called Happy Pills. Pretty innovative design, yes? Turns out that the Red Cross disagrees, as evidenced by this lawsuit: The Courts of Appeals of...
View ArticleBrand Strategy
What’s A Brand? Contrary to what some might believe, your brand is far more than your logo, name, or slogan — it’s the entire experience your customers, prospective customers, and other businesses have...
View ArticleDeath In Japan: Life Is Endless
When I think of funeral homes I think of muted colors like blacks, whites and greys. And indeed, funerals in Japan are largely a black & white affair, with any deviation from the code being...
View ArticleThe Importance Of Your Logo
Your logo is your one of few opportunities to gain a foothold within the mind of your potential clientele and to turn seeing into selling. After all, aren’t first impressions everything? In my...
View ArticleDuffy Helps Rebrand Meals on Wheels
“The Meals On Wheels Association of America” (which supports over 5,000 community-based programs addressing senior hunger and isolation) has officially changed its name. Now known as “Meals on Wheels...
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